The meaning of E-commerce (e-commerce) is the activity of buying or selling products electronically on online or online services. E-commerce relies on technologies such as mobile commerce, electronic money transfer, processing, electronic data exchange (EDI), inventory management systems, and automated data collection systems. E-commerce, in turn, is driven by technological advancements in the semiconductor industry, which is the largest sector in the electronics industry.
The date of the start of e-commerce.
The history of e-commerce begins on the Internet for the first time on August 11, 1994, when a man named Phil Brandenburg sold his Mastercard to buy a tape known as Sting's Ten Summons' Tales, and he made his $ 12.48 from Net Market, a selling platform. Online in America.
With time, e-commerce has developed to know products and buy them through the sites of wholesalers and large markets on the Internet, business owners and large small companies have benefited from e-commerce, which facilitated the way for them to sell their products and services on a larger scale that did not exist by selling in traditional ways that are not connected to the Internet.
The difference between e-commerce and digital marketing?
digital marketing and E-commerce are a complementary process to each other to breathe life into your business, because digital marketing attracts customers' attention to your product, while e-commerce is selling your products.
The difference between the two is clear and being voracious is important because being good at one type is not necessarily a condition that you are great at the other – you may be great at digital marketing and bring a lot of visitors to your website, but if you cannot sell your goods to save your life, what is the use of that?
Modern e-commerce typically uses the World Wide Web for at least one part of the transaction life cycle although it may also use other technologies such as email. Typical e-commerce transactions include the purchase of books online (such as Amazon), the purchase of music (downloading music in the form of digital distribution such as the iTunes Store), and, to a lesser extent, online liquor store inventory / dedicated services.
Maney of E-commerce companies may also use some or all of the following:
Online shopping for retail sales directly to consumers via websites and mobile apps, live chat commerce, catboats, and voice aids
Sourcing or participating in online marketplaces, which process third-party business-to-consumer (B2C) or consumer-to-consumer (C2C) sales
Business-to-Business (B2B) buying and selling;
Collecting and using demographic data through online and social media contacts
Electronic data exchange between companies (B2B)
Marketing to potential and established clients by email or fax (for example, with newsletters)
Engaging in Priel to launch new products and services
Online financial exchanges for currency exchange or trading purposes.
Six main types of e-commerce models can describe nearly every transaction that takes place between consumers, businesses, and government agencies, namely:
1- Business to Consumer (B2C):
When a particular company sells a product or service to an individual consumer (for example, when you buy shoes from an online wholesaler) this is called from a company or brand to a regular consumer.
Nike, IKEA, and Netflix are examples of companies involved in B2C e-commerce
2- From company to company (B2B):
The meaning is clear that a company has a product or service that is sold to a second company (for example, a company that works as a provider of software services and the other company buys that service to use to facilitate the work and double the productivity, whatever the value provided by that service)
Slack is an example of B2B companies, which is a platform for communication between companies and employees remotely, and Zero is an accounting software based on corporate accounting storage
Here we mean that a regular customer sells a product or service to a consumer (for example, someone who has old furniture sells on eBay to another consumer who wants to buy that furniture).
3- consumer to business (c2b):
When the consumer has products or services and wants to market or sell them to a company or institution (for example, if you are a photographer or you have pictures and you want to make money from them all you have to do is to license the images and display them on websites and a company that wants to use those images for use in their own business, or If you are an influencer and want to offer the company to promote its services for a certain amount).
Freelancer is an example: a company that brings together two parties to participate in C2B transactions, which is an independent platform that connects workers and companies remotely
4- From government to company (G2B)
The G2B e-commerce model is applied when the government provides companies with products and services. Government procurement, data centers, and e-learning are all examples of G2B e-commerce.
5- Company to Government (B2G)
The B2G model is described to companies that provide products and services to the government, for example, OpenGov is a company that provides governments with cloud-based platforms for communication, reporting, and budgeting.
6- Consumer Government (C2G)
A consumer is a force every time they pay taxes or when they pay health insurance or bills like electricity and water and electronic bills related to the public sector, they participate in C2G.
E-commerce has various forms that include different relationships and transactions between companies and consumers in the long term, in addition to various bodies that are exchanged as part of these transactions, including: –
1. Retail:
It is the sale of a product from a specific company or brand directly to the wholesaler without having any intermediary between them, whether on the ground or through the Internet.
2. Wholesale:
It is the wholesale sale of products, through a retailer that sells products directly to consumers.
3. Dropshipping:
It is the sale of products that are manufactured and shipped to consumers through a third party, who have a site through which to market a specific company, such as Amazon and Alibaba, they have a commission marketing system.
4. Crowdfunding:
It is the process of collecting money from businessmen or an investor, with the partnership system if he likes the idea, and the aim is to increase the company's capital before the start of manufacturing the product that needs to be put on the market or if it is a service before it is tried by individual companies.
5. Subscribe:
It is that a site provides a service in which individuals or companies participate in exchange for a certain amount, often on a monthly or annual basis regularly, until the subscriber chooses to cancel that service.
6. Physical products:
It is any tangible good that requires inventory replenishment and is ordered to be shipped to customers while sales are made.
7. Digital Products:
In the form of digital products such as templates and courses or media, graphics, and downloadable virtual goods that the customer purchases for consumption or licensed for use.
Examples of digital products include: Coursera (an online learning platform), and audiobooks (a website where you can buy audiobooks).
The most important e-commerce statistics for 2020:
If you are interested in internet business, it is important to be up-to-date with the latest statistics on e-commerce, because we all know that the best way to understand any business sector is data.
Here we start with 99Firms Ecommerce Statistics 2020, which proves that e-commerce is growing at a steady rate worldwide.
Here are some statistics:
1.- It is expected that by 2040, 95% of all purchases will be e-commerce.
2. – America is the country with the highest e-commerce spread, with about 80% of all internet users making at least one purchase.
3.- The number one reason people buy online is that they can shop anytime, 24/7.
4.- Slow-loading websites do not sell at 75%.
We come to the Finance Online analysis that shows that the data market in 2020 in e-commerce is not only limited to the B2C sector, but sales are also increasing in the B2B sector and are expected to excel at the end of 2020.
Here are some stats:
1. Experts predict that there will be an increase of about 36% of Google product searches to purchases within 5 days.
2. About 52% of digital buyers use mobile purchases.
3. Digital buyers are expected to spend more if they are provided with free product shipping.
4. About 94% of online shoppers said that the visual look of an online store plays a major role in their purchasing decisions, meaning we should care about the user experience.
5. Statistics prove that 86% of all products sold on social media platforms come from Facebook ads.
What are the largest e-commerce markets on the Internet?
E-commerce marketplaces on the Internet are platforms that facilitate transactions between buyers and sellers, enable sellers to display their products, and facilitate access to a larger audience, unlike traditional marketing, and there are large platforms that have great popularity among customers due to the large number of products and services that they provide various vendors and suppliers from all over the world.
